Why You Should Create Enthusiasts in Your Organization
Posted on 17. Jan, 2011 by Shawn Murphy in 1 Leadership
It is up to us to create and encourage enthusiasts within our organizations. Let’s transform the term employees and reinvent a new one. The term employee is associated with a paradigm no longer useful in business today. It’s the paradigm where employees give their time dutifully in exchange for a paycheck, benefits, and possibly work that inspires.
Today organizations need enthusiasts. They are people who arrive to work encouraged by work that brings meaning to their professional life. The converse is true, but positively: enthusiasts are willing to do what it takes to bring customers satisfaction, even if it means switching gears to do something outside their area of strength. Why? Because enthusiasts understand the impact they have. Enthusiasts know that they are a contribution to those whom the organization offers its products and services.
Creating enthusiasts at work requires that leaders recognize the inseparability of the professional and personal lives of employees.
Creating enthusiasts at work positions people to manage increasing ambiguity common in organizational problems.
Creating enthusiasts at work deepens loyalty to the organization.
Yes, the dynamics between people and organizations are always shifting. And the shift underway right now is propelled by the not-so-distant past’s difficult and sometimes ugly choices leaders had to make. We are ready to move out from the gloomy mood permeating so many companies right now. The place to start is reengaging employees and seeing them as enthusiasts for the company.




